A Spritz of Vodka Tall and thin may be “in” when it comes to vodka bottles, but Hood River Distillers’ new Yazi vodka, a ginger-flavored creation, is housed in
FRANCE AN ETHICAL APPROACH TO BEAUTY Couleur Caramel is a cosmetic brand with a strong ethical identity based on its respect for the environment and human relations. The brand,
Following Up On Developing Trends Consumers continue to go to great lengths to ensure that their furry friends are well-cared for family members, and nutrition is no exception. We
Stand Up And Be Counted Jennifer Acevedo, Editor-in-Chief Since its inception 10 years ago, BRANDPACKAGING has operated under a simple, but focused, directive: give our readers the tools to build
Welcome! to BRANDPACKAGING’s inaugural brand innovators issue This is hardly the list to end all lists. That wasn’t our intention. Our goal for this, the first “brandinnovators” special issue,
Leading Packaging To New Heights Winning the battle for the brand By KATE BERTRAND, CONTRIBUTING EDITOR It may not take an air-to-air missile designer to develop successful consumer goods
Sustainability Works Think green as in nature, green as in sales By KATE BERTRAND, CONTRIBUTING EDITOR Chris Hacker’s vision is at once simple and complex; it’s the fusion of
The Great Connector Closing the gap between business and design By Pauline Tingas, Senior Editor One of the highest ranking design executives in the country, Claudia Kotchka has been
Pure And Simple Transparency in all things spells success for UK juice brand by Pauline Tingas, Senior Editor Amidst what seems to be a growing tide of unscrupulous business