Brand Packaging

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Carlsberg Baltic, the creator of D-Light beer mixes, has created a new range of beer and spirits drinks called D-Night.

Cadbury Fudge was originally launched in 1948. Cadbury Curly Wurly in 1971. And Cadbury Freddo in 1973. Because these brands first debuted decades ago, their packaging was redesigned to better reflect the nostalgia consumers have for them.

Some might call it impossible to create a quality air freshener to compete with the leading national brands, and retail it at a dollar store price-point.

To reduce its global footprint, Naked Juice has introduced the Naked reNEWabottle, made from 100 percent post-consumer recycled plastic.

Kellogg’s not only introduced Kellogg’s Corn Flakes with a Touch of Honey, it also made the new product’s packaging bilingual.

In existence since 1920, Good Humor wanted to bring back the magic behind the brand.

Coca-Cola announced plans to include the calories per serving on the front of nearly all global product packaging recently.

Under regulatory threat, brands work to demonstrate that eco-luxury is possible.

Parmalat has launched Santal Smoothies in Italy. Made with more than 99 percent fruit, the smoothies are available in peach-raspberry and tropical fruits flavors.

The 1854 herbs & spices brand has created a premium line consisting of 10 tins.