Brand Packaging

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Consumers can help catch him before St. Patrick’s Day with the leprechaun traps on the back of limited-edition boxes of Lucky Charms, as well as a new “Mouse Trap”-inspired board game.

Utilizing Budweiser’s vision, Trivium created a beer bottle that was both visually engaging and environmentally sustainable.

The Bronx-born brand has been a favorite of consumers for decades, so it was important to walk the tightrope of honoring its past while also making it more shoppable, appetizing, and relevant amongst its competitive set.

The work capitalizes on their category leadership while bringing a new playful element on pack that appeals to parents and kids alike. 

Tata Elxsi played a pivotal role in crafting a fresh design language system, which visually represented Vatika’s commitment to sustainability and connoted as a natural haircare brand.

General Mills is dropping a limited-edition collection of swag because new LOADED cereal offers fans a chance to live the "Cereal Rich" lifestyle.

Flaunting vibrant colors and a bold new logo, Evergreen’s revamped brand identity reflects the fun and playful essence of the brand.

Color consistency is critical in brand recognition because consumers often associate any color discrepancy with product quality.

Created by PKG Brand Design, the new brand logo connects directly to the Bumble Bee company heritage.

With its redesign, Funky Buddha wanted to maintain its fun, Florida feel while building a design architecture that would create a more cohesive feel across its portfolio.