Shou Quan Zhai, founded in 1760 and one of the oldest food companies in China, is expanding into the beverage market with a new line of ready-to-drink products. The ginger tea and plum juice drinks are the first non-dairy beverages in China available in lightweight flexible packages from Ecolean.
In another industry leading sustainability initiative, Aptar Beauty + Home has created a solution that integrates color matching into closures that are produced of 100% Post-Consumer Recycled (PCR) material.
Like any good design, packaging tells a story. It communicates what a product is, who it's for, and it helps to communicate a brand's value proposition.
If there was one word that summed up the packaging industry in 2018, it would be disruption. The shift from retail to e-commerce, the innovation of IoT, the expanding cannabis market and the war on plastic are only a few examples.
The luxury candy company Lakrids by Johan Bülow aims to redefine the confectionery category with the availability of its handcrafted licorice and chocolates to American consumers.
After the success of its affordable, flavored vodkas in 2012, Five Wives realized the need to appeal to a premium spirit drinker and turned to Berlin Packaging and its Studio One Eleven design team for answers.
RSS
