Brand Packaging

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Hard Rock International is partnering with Stewart’s Enterprises Inc., the exclusive licensee of the original Stewart’s Root Beer brand and other popular Stewart’s beverages, to bring Hard Rock® Premium Hard Seltzer to stores nationwide later this year.

The winners of this year’s prestigious Pentawards were revealed during a virtual Gala Ceremony hosted live on September 24. Special awards were received from agencies in Greece, Armenia and Russia.

The WD-40 Specialist ® line (launched in 2011) of professional-grade lubricants, penetrants, greases, cleaners and degreasers, and rust-management solutions, has an opportunity to be identified on the shelves faster by end users wiith new packaging.

Coca-Cola brand Peace Tea is encouraging its fanbase to “Speak Your Peace” in the upcoming election through a partnership with Vote.org., a nonprofit, nonpartisan organization dedicated to increasing voter turnout by offering registration and educational resources.

Magnum ice cream brand has rolled out more than 7 million ice cream tubs made with certified circular polypropylene from SABIC’s TRUCIRCLE™ initiative that uses feedstock made from recycling used, mixed plastic. 

While a stubborn clamshell container or vacuum-sealed jar lid might serve as a minor inconvenience to some, it can be a major struggle for others. 

With social distancing in place this season, fans may be unable to go to their beloved stadium, so Pepsi is paving (literally) a new way for fans to  keep this tradition alive and pre-game at home. The brand is bringing an at-home tailgating experience to 20 fans. At nearly $5,000 in value, this customized 16 sq. ft. tailgating box has everything needed for a Homegate experience.

Kellogg is offering U.K. customers the chance to create a personalized 'back to school' cereal box. Shoppers collect codes from three promotional packs and then upload a photo and personalized message to a website