Following tremendous reception for Silly Juice’s direct-to-consumer website launch in August, the brand sold out within four hours of its release. Now the brand has in-store retail distribution with multiple grocery stores in Southern California and Washington and Oregon.
From ketchup-dipped fries as vampire fangs to hot dog “fingers” dripping in ketchup, fans have used HEINZ Ketchup to add deliciously convincing blood to their Halloween celebrations. Now, ahead of what is sure to be a different kind of Halloween celebration, the brand is debuting HEINZ Tomato Blood Ketchup to contribute to the spooky fun.
Conagra Brands has launched "United For Change," a new approach to its national employee fundraising campaign. This initiative encourages employees to make personal financial contributions that support essential community programs that provide financial stability, alleviate systemic issues of poverty and advance civil liberties for all Americans.
Expanding business practices is difficult when storefronts are closed or you don’t have the overhead to pay for high-level experiences. Nevertheless, you can rework your existing processes and offerings to create a sensory experience without breaking the bank.
Hard Rock International is partnering with Stewart’s Enterprises Inc., the exclusive licensee of the original Stewart’s Root Beer brand and other popular Stewart’s beverages, to bring Hard Rock® Premium Hard Seltzer to stores nationwide later this year.
The winners of this year’s prestigious Pentawards were revealed during a virtual Gala Ceremony hosted live on September 24. Special awards were received from agencies in Greece, Armenia and Russia.
The WD-40 Specialist ® line (launched in 2011) of professional-grade lubricants, penetrants, greases, cleaners and degreasers, and rust-management solutions, has an opportunity to be identified on the shelves faster by end users wiith new packaging.
Product packaging’s sole purpose originally was to protect the product inside. Over the years, packaging has also doubled as a marketing tool — packaging design now plays a vital role in consumers buying decisions.