A Breakthrough in Oxygen-Scavenging Technology Ever since foods have been processed and packaged for future consumption, packaging professionals have wrestled with the need to protect these products from oxygen.
RX: Clarity by Pauline Tingas Target improves prescription system with an easier-to-use-and-read bottle. Ever thought your package might harm someone? It wasn’t something Deborah Adler had ever considered as
Truth in Marketing Package graphics should earn consumer trust, not squander it By Robert Mcmath Gorton’s of Gloucester, Mass., makes very good seafood, and according to the copy on
International Fare originates from worldwide packaging research at GIO Global Intelligence, Chicago. GIO conducts fieldwork in product categories in 27 countries to gain insights on how packaging appeals to
Market-Driven Innovations Market-Driven Innovations comes to you in cooperation with Productscan® Online, an online, new-product tracking service from Marketing Intelligence Service Ltd., Naples, N.Y. Available at www.productscan.com, the service
Following up on Developing Trends Often, after we print an article in BRANDPACKAGING, we uncover added information on a trend we’ve identified. Here is more on a recent trend.
AdProps BrandResources Brush Foil LLC Comp 24 Constar International Esko Graphics FiberMark Glass Packaging Institute Haney PRC HBA Health & Beauty America Kaleidoscope Imaging Kodak Polychrome Graphics Kurz Group
The Challenge of Choice Jennifer Acevedo, Editor-in-Chief Last month, Proctor & Gamble announced it would close the doors to its customized cosmetics business, Reflect.com. The online cosmetics purveyor, which
Countering the Counterfeiters: How Brands Can Protect Themselves by William Makely You don’t have to make it impossible to steal your brand identity—just make it extremely complex and costly
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