LBK Nails has altered the way consumers pick their polish, with a new multi-functional cap for its nail polish bottles that allows consumers to "try on" the color before purchase.
The key to anti-counterfeiting is to prevent false goods from entering the legitimate supply chain. The good news is that you can protect your brand. Starting with your raw materials suppliers, through manufacturing, packaging and onto distribution intermediaries, you can track and trace goods safely right to the customer.What’s the key to fortifying the legitimate supply chain to protect it from unauthorized goods entering your normal channels of trade? I believe it's a combination of these three strategies.
World Packaging Organisation has launched the third edition of its Lifetime Achievement in Packaging Award, as part of the WorldStar Award. The aim is to acknowledge and reward excellence in all aspects of packaging science, technology, design and application around the world.
There are several elements to evaluate in order to make smarter package design decisions. The following are critical elements of research that will help you make smarter and more-informed decisions for the future of your brand.
The Plastics Recycling Europe and The Association of Plastic Recyclers have developed a global definition governing the use of the term “recyclable” as it relates to plastics packaging and products, in hopes to provide a consistent metric to guide the efforts of sustainability for plastics in the Circular Economy.
Walmart Inc. announced it is establishing a strategic partnership with Microsoft Corp. to further accelerate Walmart’s digital transformation in retail, empower its associates worldwide and make shopping faster and easier for customers around the world.
Thousands of different looking recycling labels on bins can cause confusion for the public. Recycle Across America (RAA) aims to standardize the label solution nationwide for bins and to educate on how it will help packagers reduce costs and meet their sustainability goals.
Amazon Prime Day kicks off today at 3:00 p.m. ET and is one of the biggest e-commerce days of the year, with sales growing over 60 percent year-over-year since 2016. Prime Day features deep discounts for Amazon Prime members and will generate sales to rival those of the holiday season. Kuebix, creator of a transportation management system that delivers true freight intelligence, takes a look at the impact the event will have on the supply chain.
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