Avient Corporation, a premier provider of specialized and sustainable material solutions and services, announced that Avient ColorWorks™ has launched ColorForward™ 2022, the 16th edition of the annual color forecasting guide for the plastics industry.
Whatever your brand, your product line will be more appealing if the color is consistent across your entire packaging program. Here are common color issues encountered in packaging design, and how to solve them.
How big of a factor does color selection play in your package design process? From a consumer's perspective, the color of your packaging can greatly, or gravely, impact the decision to purchase your product over your competitors.
