They dubbed their invention Honey Badger BBQ Sauce – inspired by a popular YouTube parody of a National Geographic program on the African honey badger – and decided to bring the product to market in a 3D package shaped like its rough-and-tough animal namesake.
Wholly Guacamole responds to customer demand with new easy-open packaging
July 31, 2013
Wholly Guacamole®, is excited to announce a new peel and serve tray package. The 8-ounce and 16-ounce trays will replace the current 7-ounce and 14-ounce squeeze bag containers, allowing consumers to incorporate more of their favorite Wholly Guacamole products into meals.
Myx Fusions embraces single-serve packaging trend for party-goers
July 29, 2013
The introduction of Myx Fusions brings an innovative new taste, look and style to the beverage marketplace. The fruit-infused, single serve moscato wine beverage boasts a partnership with superstar Nicki Minaj, chic packaging, a convenient single size and a delicious flavor based on the fastest-growing wine varietal in the U.S. It is more than something new and different: Myx is poised to change the way young women and men enjoy their wine.
Protein drinks and shelf-stable dairy beverages are nabbing an exponentially growing share of the beverage market, driving Dairy Farmers of America’s Contract Manufacturing division to create increasingly innovative formulation and manufacturing solutions for its business partners.
Research has suggested that a third of consumers would pay more for the convenience of being able to reseal certain types of packs and Payne is keen to understand some of the driving forces behind purchasing decisions.
Cup container allows one-handed munching for Keebler and Cheez-It products
June 28, 2013
Kellogg recently launched new, grab-and-go, single-serve snack cups for Keebler and Cheez-it prodcuts. The cup is a high moisture and oxygen barrier multi layer foil paper cup with printed multi layer foil film.
To innovate in the crowded space of consumer-packaged goods, companies spend countless hours of effort optimizing their products to make them more desirable to consumers. But what happens when they’ve made the stuff inside the package as good as can be?
Mike and Ike are re-uniting for the love of their fans and their passion for MIKE and IKE candy. The company says the business partners will still be involved with music and art, but are now refocused on what they are most passionate about -- MIKE AND IKE candy.