Little Big Brands creates idea packaging for Salt of the Earth Bakery
August 8, 2013
Salt of the Earth Bakery is relaunching their artisan baked goods in fresh new structure and design worthy of these supremely delicious treats. The Bakery turned to branding partner Little Big Brands to lead the effort.
They dubbed their invention Honey Badger BBQ Sauce – inspired by a popular YouTube parody of a National Geographic program on the African honey badger – and decided to bring the product to market in a 3D package shaped like its rough-and-tough animal namesake.
Wholly Guacamole responds to customer demand with new easy-open packaging
July 31, 2013
Wholly Guacamole®, is excited to announce a new peel and serve tray package. The 8-ounce and 16-ounce trays will replace the current 7-ounce and 14-ounce squeeze bag containers, allowing consumers to incorporate more of their favorite Wholly Guacamole products into meals.
Kernel Season’s popcorn seasoning reveals new look for its crave-able flavors at summer fancy food show
July 24, 2013
The full-line packaging refresh features bolder colors and an updated logo, highlighting the irresistible flavors and high-quality popcorn products consumers have come to love and expect from Kernel Season’s. Whether it’s oil, air or microwave popped popcorn; Kernel Season’s offers a wide variety of shake-on seasonings and premium flavor enhancers to create endless, healthy snacking occasions.
The Greek Gods® kefir goes to market in package designs by the Biondo Group Inc.
July 23, 2013
Hain Refrigerated Foods, Inc., Woodinville, WA, makers of The Greek Gods® brand, and a leader in the Greek Style Yogurt category, has, as a natural extension, recently introduced a line of The Greek Gods Kefir Low Fat Cultured Milk.
All natural flavored sparkling water, Something Natural, has rebranded with a gallery-worthy new design, and a clear focus on female consumers. Something Natural once again partnered with New York design consultancy Little Big Brands to develop the evolution.
evian Natural Spring Water unveils its new identity. For the first time in over a decade, evian has redesigned its bottle. Like its award-winning bottle of 14 years ago, this design represents a major breakthrough, fitting for the water that first defined the U.S.'s premium water segment in the early 1980s.
Cup container allows one-handed munching for Keebler and Cheez-It products
June 28, 2013
Kellogg recently launched new, grab-and-go, single-serve snack cups for Keebler and Cheez-it prodcuts. The cup is a high moisture and oxygen barrier multi layer foil paper cup with printed multi layer foil film.
To innovate in the crowded space of consumer-packaged goods, companies spend countless hours of effort optimizing their products to make them more desirable to consumers. But what happens when they’ve made the stuff inside the package as good as can be?