Unilever brand Rexona got a sporty new look that taps into the passion that the brand’s core consumers all over the world have for soccer. Global strategic partner, PB Creative, developed a fresh brand identity for Rexona (Sure brand in the U.K. and Ireland) that would connect with fans through a universal shared passion and celebrate their love of the beautiful game.
Viktor & Rolf’s Bonbon and Flowerbomb fragrances new spring-themed boxes were created by Cosfibel, which put its expertise into the meticulous silver hot-stamped internal décor.
Industrias Licoreras de Guatemala has partnered with award winning branding and packaging design agency Appartement 103 to create the brand identity and packaging design of new premium spiced rum Botran Cobre.
The debut of Peet's Baridi Black Nitro canned cold brew brings the draft experience of nitro cold brew on-tap to on-the-go convenience. Nitro elevates the flavor profile of Baridi Blend, its cold brew base, with an infusion of nitrogen from widget technology within the can.
Sanofi has redesigned packaging for Nasacort OTC nasal spray to address consumer insights and merchandise more efficiently on the shelf. The new packaging includes the use of a more modern design and structure, including a window to see the product clearly.
Thorndown paints approached Brown&co to create a new brand from scratch that would stand out in this crowded and bland marketplace. The job included a radical tin size overhaul, new messaging, graphics and colors.
Lixir Tonic was founded by two childhood friends who believed tonic water could be more than just a pairing with gin. Having worked in bars, the duo noticed that the mixer category needed a shake up.
Sailor Jerry Spiced Rum, which honors Norman “Sailor Jerry” Collins, launched a new bottle design with iconography and imagery that further highlights the life and times of Collins. The new and improved packaging will enhance the rum’s dedication to telling and celebrating Collins’ story while building a community of enthusiasts.
PTI has promoted Craig Robinson to vice president of business development and innovation. He joined PTI in 2017 and has more than 30 years of experience in industries including packaging, orthopedic products and medical devices.
Molecola 90-60-90 is the first 100 percent cola of Italy, bottled in glass designed after the curves of 1950s movie divas. The design was created by Verallia, producer of glass bottles and jars for the food and beverage industry.
