Items Tagged with 'consumer packaged goods trends'

Last week, Kellogg’s made a big announcement, salt’s getting new circular grinders, supply chain disruptions had a surprising benefit for some packagers, a packaging company keeps its win streak alive and the entry period for a long-running packaging competition opened.

According to L.E.K. Consulting survey, two-thirds of CPG brand owners expect to increase packaging spend over next 2 years. 

New innovations in packaging, including sustainable packaging, will be represented at PLMA’s Private Label Trade Show, Jan. 30-Feb. 1 in Chicago.

Consumers continue to seek out convenience that suits their fast-paced lifestyles. Consumer behavior could reverse, but it is unlikely. What's more likely is that things will only grow more intense and the demand for convenience will only grow more extreme. Fast-moving consumer goods and pharmaceutical products benefit from the cost-to-performance ratio advantage offered by rigid plastics manufacturing.

For years, fiber lasers have been a mainstay in the electronics, automotive and aerospace markets with their ability to produce alphanumeric text on the surfaces of hard plastic and metal parts. Now, fiber lasers are gaining a foothold in consumer packaged goods (CPG) manufacturing.

In the competitive retail space it is imperative for brands to stay on top of evolving trends and consumer behavior. Thanks to technology, businesses have access to greater freedom and flexibility, enabling them to optimize packaging for a better customer experience.

Whatever your brand, your product line will be more appealing if the color is consistent across your entire packaging program. Here are common color issues encountered in packaging design, and how to solve them.