Stephen Marshman is business development director at SGK, a global branding company. He has more than 20 years of experience in branding and graphics focused on helping large organizations implement best practices for the development of optimized packaging and branded content.
Sustainability has become a topic that no one can or should ignore. But this is not a new issue. From a packaging perspective, there has long been a drive to design and introduce materials and structures that are kinder to our planet.