Kyle Showen is a client services manager and resident cannabis branding expert for Trinity Brand Group in Berkeley, CA. Contact him kyle.showen@trinitybrandgroup.com.
From a distant roar to a powerful tsunami, the cannabis wave is crashing into mainstream American culture in 2019, leaving exciting and unexplored opportunities in its wake
With more and more states legalizing recreational cannabis, celebrities from Whoopi Goldberg to Martha Stewart championing the cause, and CBD-infused-everything poised to hit mainstream retail across the country, cannabis is quickly emerging as a profitable and enduring industry.
