To learn more about how Daymon can help you capitalize on these trends or other creative branding solutions, contact Aimee Becker, senior vice president of Strategic Services, at abecker@daymon.com.
Daymon has released its latest edition of The Private Brand Intelligence Report, The State of the Store Experience. The report provides a unique perspective on what it takes to create a memorable customer journey, and how private brands can play a defining role.
As you walk down the aisle of your favorite store, what pops out at you? That familiar logo? A bright color? A rhyming motto? The evolution of package design often follows a strategy that is born from what the consumer wants to see.