Consumer packaged goods companies (CPGs) are continually searching for effective ways to break through the clutter and connect with consumers. Packaging is the one medium they can count on to provide consistency, clarity and reach in achieving that objective.

Consumer packaged goods companies (CPG) recognize the revenue potential of including the warehouse club channel in their mix but also realize the unique challenges posed by competing in the club environment.

Offering many advantages and applications, flexible packaging also comes with challenges to consider when choosing a packaging solution.