The Corrugated Packaging Alliance recently released a new life cycle assessment of packaging for eight common produce commodities, which shows neither corrugated containers nor reusable plastic containers have an advantage in all environmental impact categories.
It’s no secret that brands, regardless of industry, are constantly exploring new ways to incorporate sustainability into their products or business models. But there are still plenty of surprises coming from consumers when it comes to buying eco-friendly products.
In the competitive retail space it is imperative for brands to stay on top of evolving trends and consumer behavior. Thanks to technology, businesses have access to greater freedom and flexibility, enabling them to optimize packaging for a better customer experience.
As pet ownership among boomers declines, pet food brands are turning their attention to millennial and Gen Z consumers. These younger generations are quickly redefining what it means to be a pet parent, including everything from how they bond with their pet to how they shop for them.
Digital print technology does not need a separate plate for each print run — unlike offset and flexo printing. Instead, all colors are printed in a single pass. Not having to constantly replace plates is a big cost and time saver.
The universal language of marketing is continuously evolving. From field selling to market planning, today we see the dominance of the consumer creating meaningful content and experience for them.
Primarily made from unbleached renewable plant fibers and plant-based plastic, the World Centric retail collection offers Target customers a sustainable alternative to traditional plastic disposable tableware.
Crowd Cow launches a farm to table meat tasting kit, partnering with NBC's Jeff Rossen. The kit comes complete with instructions, farm stories and tasting notecards.