This post-millennial generation makes up a quarter of the U.S. population, influences family spending decisions and controls $143 billion in spending power.
Just because millennials and members of Generation Z are close in age, does not necessarily mean they share the same belief systems. For this generation, diversity, purpose, and honesty are more than hashtags. They are virtues these young consumers expect from all brands.
The global e-commerce packaging marketing is projected to see a compound annual growth rate of 11.3% through 2023, cites The Freedonia Group. Apparel and accessories alone took 18% of the market in 2018.
Amcor will deliver award-winning design expertise, rapid prototyping, product sampling, and testing capabilities to help home and personal care companies stay ahead of the competition.
The Paperboard Packaging Council (PPC) has announced the top winners of its 76th annual North American Paperboard Packaging Competition. These folding cartons and rigid boxes represent some of the best paperboard packaging manufactured by North American converters over the past year.
With the holiday season upon us, it is critical to address custom packaging design and production now, if you haven’t already. Coordinating custom packaging takes time.
If you are in business long enough, there will come a time when you’ll need to rebuild your brand. Rebuilding a brand isn’t a process that many brand owners go through regularly. To help with that process, here are five steps to rebuilding your brand.
American Eagle Outfitters Inc. has launched MOOD, a wellness and personal care product line offered at American Eagle stores and online. The genderless collection features a broad range of personal care products, bath essentials and aromatherapy in six unique scents.
Overnight Labels Inc. has gone from Gold (previously called Blue) to Platinum Level status in its certification from Graphic Measures International, a process that holds packaging suppliers accountable to established brand owner standards.
German industrial cosmetics packaging company Louvrette has been acquired by Quadpack, an international beauty packaging manufacturer and provider. The acquisition increases Quadpack’s injection-molding capacity, making it one of the leading jar manufacturers in Europe.