Labels

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Labels tell a story to the consumer, display product information, packaging details and showcase what makes the product unique, all in an attempt to get the consumer to “pick me, pick me.”

In a world full of large printing companies who are set in their obsolete ways, the industry changes right underneath them. Packaging is more complex than ever and regulations are hard to keep up with, especially in the food labeling industry.

Within the recycled materials market, paper packaging is the largest sector, accounting for around 65% of all recycled packaging.

If you’ve been following the debate around full wrap shrink labels and PET container recyclability, you might have heard declarations of victory in the wake of recent trials of new mechanical delabeling equipment. Some have claimed that the equipment pays for itself in about a year, and that all label manufacturers need to do is apply a perforated label. Problem solved?

The use of eco-friendly hot stamp foils on beer bottles is now offered by Tri-S.

The Flexographic Technology Association recently announced its Excellence in Flexography Award winners during its 56th Annual Forum in Baltimore, MD

It’s no secret that packaging’s role in branding is critical

This legislation protects consumers and ensures the safety of food ingredients made through the use of modern agricultural biotechnology.

Labeling and printing machinery today must address growing customer desires for speed, flexibility and positive user experience.

Consumers are being forced to wade through too much clutter to find what they’re looking for. That’s why product differentiation is so critical in today’s marketplace.