Winners included Smurfit Westrock’s PETCollar™ Shield Plus, a sustainable alternative to plastic in the multi-pack beverage segment.

Packaging option is a 100% paper-based alternative to shrink wrap for bundling beverage multi-packs. 

Going forward, Rauch brand beverages – whose bottles are made from 100% rPET – will also be presented in supermarkets in trays made of 70% PCR (post-consumer recycled) rPET material.

The company cites a study where its Fillbee reusable packaging cut CO₂ emissions by nearly two-thirds compared to conventional beverage packaging.

The free webinar on Mar. 25 will examine the transition from plastic to paperboard for multipacks.

The new technology repurposes surplus barley straw into six-pack packaging material in a circular process.

Though the WPO (World Packaging Organisation) turned to virtual judging for WorldStar 21 with two rounds of judging taking place, WPO members, representing 34 countries from all around the world, spent hours going through 345 submissions before meeting via the Zoom platform for final deliberations to choose the 194 winners of WorldStar Packaging Awards 2021.

Dalston’s Soda worked with B&B studio to design outer boxes for shipping that reinforce its ‘soda with soul’ brand positioning. The delivery boxes help create further brand love from existing online buyers, while introducing new consumers to the brand’s values and personality.