Mars Edge, a new entrepreneurial arm of Mars, Inc., has launched a new product rich in protein and micronutrients in India, with a comprehensive brand and packaging strategy by Straight Forward Design.
More than ever before, we have the ability to create experiences for our customers that not only solve their immediate problems but also leave them feeling delighted by the process.
When brands are considering a new design, one question to answer is: Why? Is it for a more modern look, such as digital printing or other special graphics effects? Is it to revise the text placement? Change colors for an entire product line? Change to sustainable materials or another pack container?
Pregis works closely with suppliers to source quality recycled resins and operates their facilities with a zero waste goal. Recapturing recycled materials is one of the gaps within the plastics life cycle that Alliance members are working to solve.
The chip brand has released its second annual limited-edition Pink Himalayan Salt & Red Wine Vinegar Potato Chips for Breast Cancer Awareness Month, partnering with the Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute.
Overnight Labels Inc. has gone from Gold (previously called Blue) to Platinum Level status in its certification from Graphic Measures International, a process that holds packaging suppliers accountable to established brand owner standards.
Based on the new State of the Industry U.S. Packaging Machinery Report infographic by PMMI, The Association for Packaging and Processing Technologies, domestic shipments of packaging machinery is forecast to grow at a nearly 4% CAGR through 2024.
Colors are everywhere. They can affect our perceptions and the way we react to the world around us. Our brains respond to specific colors differently, and this can influence our mood, behavior and decision-making.