Beverage Packaging

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Big Red Inc., makers of America’s original and #1 selling red soda, Big Red, is proud to announce the rollout of the rebranded HYDRIVE Energy Water. With only 30 calories per bottle, HYDRIVE Energy Water offers the boost of an energy drink with the refreshing and light taste of enhanced water.

MillerCoors is using less and less water to brew its beers, according to the 2013 MillerCoors Sustainability Report released today. The nation’s second-largest brewer decreased water use by 6.1 percent to a record low 3.82 barrels in 2012.

Molson Canadian recognized an opportunity to enter the cider category with a differentiated product and approach that leveraged its strength as a beer brand.

Reportlinker.com announces that a new market research report is available in its catalogue, “Beverage Packaging Market By Beverage Types (Non-Alcoholic, Alcoholic & Dairy), Packaging Types (Bottle, Can, Pouch, Carton, Draught, Bulk & Others), Material (Glass, Plastic, PET, HDPE, Metal, Paper-Board & Others) - Global Trends & Forecast To 2018.”

To bring their AQUA brand into that premium market, Danone worked with Brandimage to create “Reflections,” a premium representation of the AQUA franchise.

After eight years of producing wines under different labels, Oregon-based winery, Union Wine Company, unveiled a more unified branding that represents their mission: to make quality everyday wine with Oregon character, and the least amount of pomp and fuss.

Big Wood Brewery, a bold new player on the craft beer scene gaining notoriety for its distinctive brews, has launched four of its award-winning craft beers in cans. Jack Savage, Morning Wood, Bark Bite and Bad Axe are available now in Rexam 16 oz. cans.

Food and Beverage Packaging: Beverage packaging manufacturers continue to focus on sustainability. What is the environmental benefit to using beverage cans?

As this issue of Food & Beverage Packaging counts down the top 50 beverage packagers, it only seems right to toast the beverage innovators of the beer and wine markets for their innovations.

Our definition of sweet changes over time, but our appetite for sweet endures. Recently launched in Argentina to a spectacular reception, new Coca-Cola Life® offers an all-natural, low-calorie cola beverage to those who crave something better.