The industry has experienced a lot of buzz, and even confusion, when it comes to packaging and sustainability in recent years. Schools of thought differ on the best materials to use, what happens at package end-of-life and even rigid packaging versus flexible packaging.

Packaging has always been a means of communicating a brand’s value proposition — who your product is for and why it’s better and different than anything else on the market today. But in today’s increasingly competitive consumer product landscape, the critical need to stand out is inspiring marketers to push the boundaries of design in new and unexpected ways. Based on what we’re seeing from design projects on our global platform, here are five new trends that will dominate packaging design in 2020 and beyond.

Borden Dairy Co. became the second major milk producer to file for bankruptcy in the last two months. Decreased milk consumption combined with the rising price of milk have crippled the dairy industry with debt. Dean Foods, America's largest milk producer, filed for bankruptcy November 12, 2019.

Pepsi Cafe will come in two flavors: original and vanilla. The coffee-infused cola beverage has nearly twice as much caffeine as regular Pepsi.

Foodvisor, a new Health Tech app, was created to help people eat smart so that they can feel better and live healthier and better lives. It is a highly advanced AI-powered food diary that provides automatic photo recognition and personalized nutritional coaching.

Neenah Packaging introduction of new hemp fiber papers, a new color, and new finishes into its recently expanded line of Neenah Folding Board papers.

SOURCE, the premium spring water and natural mixer company, has announced the launch of Llanllyr still and sparkling water in cans as the brand commits to a plastic free future. The brand has stopped producing plastic packaging across its range and anticipates that all plastic will be out of distribution by the end of the year.

The Coca-Cola Company announced the launch of The Coca-Cola Insiders Club, a subscription service offering a limited number of people the chance to taste over 20 of the company’s new beverages set to launch early next year.

We share our Top 13 articles from 2019 that caught readers' attention — from the top beverage and food packaging companies of the year and the outlook for 2019 to some neat designs and trends. Enjoy the read!

The Thornton’s Budgens store in Belsize Park in North London has introduced peanut butter on tap in a bid to slash plastic pollution. Shoppers will be able to buy reusable glass jars and fill them up with everyday essentials including peanut butter, milk and orange juice.