Bolstered by consumer preference and inherent cost savings.
January 27, 2017
As sustainability issues move to the forefront of the national conversation, we reached out to Tom Egan, vice president, Industry Services, PMMI, The Association for Packaging and Processing Technologies, to find out what the future might hold for sustainability initiatives in the consumer packaged goods industry, what considerations brands must heed and what resources are available to brands looking to make a difference.
Multi-cultural consumers are impacting not only how consumer packaged goods (CPG) companies bring new products to market, but how they market, manage and merchandise existing brands.
As brands seek to tap into sustainability and wellness trends, brand owners can make significant strides in the arena with clean labels, transparency – both figuratively and literally – and by striving to reduce their carbon footprint throughout the supply chain.
Rising ingredient costs and new legislation will be the main barriers to profitability for consumer packaged goods (CPG) companies between now and 2021, according to consumer insight firm Canadean.
The U.S. consumer packaged goods (CPG) industry registered its strongest growth in four years in 2015, and some of the biggest gains were achieved by companies targeting the fast-growing market for protein-rich foods and healthy, ‘mindful’ snacks.