Avery Dennison Corporation and L’Oréal Australia, and Australian waste management company Wasteflex, are collaborating on a recycling program to deliver zero waste to landfills.
The Plastics Recycling Europe and The Association of Plastic Recyclers have developed a global definition governing the use of the term “recyclable” as it relates to plastics packaging and products, in hopes to provide a consistent metric to guide the efforts of sustainability for plastics in the Circular Economy.
Without a doubt, plastics bring many benefits, and society as we know it would not be able to work without them. But it is becoming increasingly evident that the current, linear plastics system is broken.
With a strong consumer need for long-lasting product shelf life and healthier foods without preservatives, aseptic packaging has a big job that’s getting smaller.
Aseptic packaging is growing by leaps and bounds – and it’s no wonder. Aseptic packaging is made to be convenient – it is portable and lightweight, which is a big consumer draw.
In the personal care space, most consumers stay to the tried and true; however, these products are readily available on an e-commerce platform, and staying committed to the brands bought in-store is not the same as commitment to retailers or sites.
In the packaging business, the subject of environmental impact has been front and center for decades, primarily in terms of products' end-of-life. Packaging that goes to the landfill is targeted for replacement by recyclable, reusable and renewable materials. The goal is to reduce waste.
Campbell Soup Company, Church & Dwight, Henkel, Nestlé Waters North America, RB, Unilever and Ocean Spray join How2Recycle label program; announcement made at sustainability event hosted by Walmart, which has encouraged brands to join the program.
Disney Consumer Products and Interactive Media, the business segment of The Walt Disney Company, is the newest member of the growing program, How2Recycle.