With schools closed and many adults working from home, there has been an increase in demand for snack foods. Sales of sweet and savory snacks like cookies, potato chips and popcorn have soared but many consumers are looking for a healthier way to treat themselves.

Opal Fruits was first launched in the U.K. in 1960, but were aligned with the global brand name Starburst in 1998. Since then there has been an increasing appetite for retro sweets — and a growing campaign on social media to bring back the popular fruity chews.