Summit will feature thought-provoking discussions and presentations by leaders from renowned organizations, including Tetra Pak, Kellogg, Amazon, AB InBev, SIG, The Pack Hub, Seaman Paper, Plastic Bank, Takeda Pharmaceuticals, and more.
Novelis’s new Customer Solution Center in Brazil and the Can Manufacturers Institute’s recycling initiative in New Orleans highlight the many advantages of using aluminum for beverage packaging
New Orleans calls it Mardi Gras, and Brazil calls it Carnaval. The lively celebration of this annual event isn’t the only thing that Brazilians and the residents of New Orleans have in common. Both have displayed a strong commitment to the recycling of aluminum cans.
A surprising statistic pertaining to the South American country suggests that a new solution center focused on aluminum beverage packaging could not have been located in a better place.
The country famous for samba, Carnaval and world-class soccer also has an extremely impressive recycling rate for aluminum cans of approximately 99%. That’s higher than the estimated recycling rates for South America as a whole (92%), Europe (76%) and North America (55%).
Teaming up with the right packaging industry partners can play a critical role in helping companies create eye-catching, intelligently designed packages.
The center, located in Brazil, will focus on advancing aluminum beverage can innovation and sustainability solutions in response to growing market demand.