The latest trial for mandarins was an evolution of previous grape packaging and was the result of an idea from Craig Greenhalgh, National Sales and Operations Manager for Costa’s Citrus Category, alongside the help of Gilad Sadan, creative director of NAVI Co Global.
Shoppers will be looking to discover new seasonal citrus favorites for an extra boost of vitamin C this winter. Frieda’s will be offering new grab-n-go citrus pouches for two new items this year: mandarinquats and lemonade lemons.
