A packaging solutions provider for luxury brands, considers if high-end retailers should prepare for a new era of e-commerce.    

The luxury French skincare brand launched a virtual pop-up experience to the Australian beauty space to drive brand engagement with beauty enthusiasts.

JLS View uses virtual, mixed reality to connect customers with support needs.

Augmented reality describes a digital enhancement to the external world. A good example of this would be Nintendo’s Pokémon Go app, which overlays images of characters onto the real world through the user’s mobile phone screen. 

Bosch Packaging Technology's new virtual reality planning tool "Virtual Layout" converts a two-dimensional sketch into a three-dimensional image of the planned packaging system in a short time.