Target is launching household brand Everspring for items like laundry detergent, dish soap and paper towels. It’s the company's biggest push to offer sustainable products under one of its private labels.
Hero Clean worked with Berlin Packaging to develop a rugged, military-inspired line of packaging for their laundry detergent products specifically catered to men to help eliminate the worst odors, remove stains and bring a new, manly scent to the marketplace.