This evolution makes it easier than ever for snack lovers to enjoy the satisfying crunch and bold taste of FESTIVE Chickpea Hearts™, whether at home, on the go, or anywhere in between.
The redesign primes Butter Wines to expand across all sections of the wine aisle by leveraging its iconic Butter yellow label, while distinguishing each varietal clearly, and appealing to discrete wine-drinking audiences.
With the brand’s performance to date and the overall category trajectory, the rebrand comes at a pivotal moment and is an opportunity for Archer to differentiate and assert its category leadership.
Aiming to widen appeal, they embarked on a rebrand to strengthen the culinary concept, “Pop. Drop. Done,” while demonstrating the ease, quality and convenience of pre-portioned, flash-frozen garlic and herbs, eliminating the need for chopping or measuring.
This extensive project, which has already garnered significant industry recognition, showcases a refreshed visual identity for Cisk, celebrating its rich heritage while appealing to a modern audience.
Dozen’s Half & Half project is the first gold award won by Ukrainian designers at Pentawards since 2015 and only the second in the competition’s history.
