I find myself looking at packaging, even if the item isn’t on my list. I do an overall look just to see if any new packaging has come out. This includes the packaging, the price, the product (especially food, meat, dairy) and most recently, the level of commitment a brand has to the environment. Can I recycle the packaging once the product is gone?
We’re fast approaching the busiest time of the year for retailers and maximizing sales is at the top of retailers’ holiday lists. So how does display packaging impact the choices of shoppers when in the checkout line?
