The new GS1 US guideline helps the retail industry implement GS1 Digital Link, a standard that allows brands to web-enable barcodes and provide consumers with rich product information with a single scan.
GS1 US now offers test cards created with a new, proprietary verification machine called the 1D Judge. The test cards produced by the 1D Judge will help labeling professionals, packaging engineers, research and development, and quality assurance professionals test the effectiveness of their barcode verifiers and improve verification reliability.