Champion of Design Jennifer Acevedo May 23, 2012 Colgate-Palmolive VP of Global Strategic Brand Design brings a unique perspective to his work.Read More
Seagram's Ginger Ale Jennifer Acevedo May 23, 2012 Seagram’s is an iconic, well-respected brand with more than 100 years of history and brand equity. Read More
Be Transparent Jennifer Acevedo April 3, 2012 It’s been more than five years since Wal-Mart introduced its online sustainable packaging scorecard and made the subject top of mind for brand owners.Read More
David Glasser, Cheryl Thomas: If you want something done right… Jennifer Acevedo June 4, 2009 First Juice finds its niche with an organic juice for toddlers packaged in a spill-proof, re-usable bottle. Read More
Eric Hudson: Reduce, recover, reuse Jennifer Acevedo June 4, 2009 Preserve CEO Eric Hudson shares his vision to make stylish, eco-friendly products- and preserve resources and encourage recycling at the same time.Read More
A recipe for success Jennifer Acevedo June 4, 2009 Fire & Flavor got its start selling cedar planks for grilling meats, seafood and vegetables on wood planks in the Native American tradition. Read More
The Heat is On Jennifer Acevedo April 23, 2008 Mentholatum’s WellPatch undergoes a visual-and strategic-repositioning. Read More
Editorial: Achieving Balance Jennifer Acevedo April 23, 2008 Welcome to our second annual special issue dedicated to sustainability. As you can well imagine, our editorial team has spent much of the past few months immersing ourselves in this complex and critical issue.Read More
BrandInnovators 2007 Jennifer Acevedo February 25, 2008 Last year’s inaugural brandinnovators issue was such a success that we wondered how we might top it. Read More