Brand Packaging

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AR, NFC, QR codes and image recognition, provide unique opportunity to engage consumers, tell a story, and create a better brand experience for customers. But once consumers’ attention is caught, then what? How can you utilize it? Here are six examples of successful connected packaging.

Packaging is helping U.S. period care and wellness brand Cora launch a new identity that coincides with an evolving narrative around period care.

New Pringles Wavy Chipotle Ranch is available only at Walgreens.

Beverage idustry quick to adopt virtual technology.

 
Kombucha Brand Expands Distribution to National Retailers Albertsons and Safeway and Grows Presence at Walmart and Target Stores.

Starbucks is refreshing its at-home coffee product packaging in 2022 to help consumers better navigate and shop for Starbucks coffees in the grocery aisle.

Bold new brand identity and packaging design dare to tell the truth about CBD: it takes the edge off. 

 
Revisiting the Smurfit Kappa Yate project that created Papa John’s exclusive packaging in collaboration with Call Of Duty. The packaging project went on to win Gold at the FIA Awards 2021 in the ‘corrugated post print uncoated process’ category. 

New Innovation Provides 3x More Protein Than Most Regular Oat Milk, Powered By Peas.