Looks do count when it comes to presentation of a product. An item that catches the eye on a shelf has a stronger chance of being purchased by consumers. Here we go over the importance of packaging and presentation for a product.
Nearly all of the world's countries have agreed on a deal to better manage polluting plastic waste, except the U.S., United Nations environmental officials recently stated.
Personalization is a growing packaging trend which shouldn't be missed by emerging brands. Here are three ways you can get much closer to your consumer and build trust.
Get back to basics and reach the customer before they dive into the papers in a product's packaging and toss them aside. Here are four tactics backed by data that you can use on the packaging directly around your product as well as on those shipping boxes your warehouse sends out to e-commerce shoppers.
The Better Skin Co. recently expanded their collection of green, clean beauty products with Super Shield Anti-Pollution Serum powered with White Horehound (an herb) designed to fight visible and invisible pollution damage.
Pregis is announcing another $6 million investment in its facility located in Grand Rapids, Michigan, for a third multilayer Windmoeller & Hoelscher (W&H) blown film line to address growing demands for output.
Berry Global Inc. has received the Supplier of Excellence award for 2018 from Kao USA Inc, which bases the award on a series of stringent performance and service criteria.
Gerhard Schubert GmbH participated for the very first time and achieved the overall win for its Crailsheim plant. Ludwigsburg, the former royal residence just outside Stuttgart, Germany, hosted the event.
Skincare brand Sunday Riley is partnering with United Airlines on a special global traveler skincare kit for airline passengers. Three cabin-specific amenity kits feature Sunday Riley products like lip balm, face cream, hand cream and a facial cleansing cloth.
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