The refillable aluminum line pairs with Cleancult’s game-changing 100% recyclable paper-based refill cartons to remove 90% of plastic waste from cleaning rituals.
This work is part of a multiyear effort to convert U.S. fulfillment centers to paper, and these new paper solutions will provide the convenience of allowing many customers to recycle at home.
Coca-Cola first launched bottles made from 100% recycled plastic in 2021 across California, New York, and Texas and was a first-of-its-kind innovation for the brand in the United States.
The companies joined forces to create a solution eliminating plastic bags by using UPM Asendo™ barrier paper as an inner liner in the corrugated cardboard box.