Walmart-owned online retailer Jet.com, unveils its own private label, Uniquely J. The range of foods and home goods is a new challenger in the battle for market share in the rapidly emerging e-commerce private label category and represents a radical new direction for branding in the private label category.
Perfetti Van Melle, confectionery and chewing gum manufacturer and distributor, has integrated the VELCRO® Brand PRESS-LOK® closure system into new Mentos™ Pure Fresh Gum Wallet Packs to ensure the product stays sealed and fresh.
BCGA Concept Corp., manufacturer of Brooklyn Crafted, launches Brooklyn Crafted Mini Bottles, a new line of craft ginger beers cased in 7-ounce bottles. Available in four flavors – Traditional, Earl Grey, Lemon & Lime and Mango – each authentic ginger beer variety is made with 100% fresh, unfiltered ginger pieces you can actually see.
Plum Organics, a leading organic baby food brand credited with revolutionizing the baby food category with the introduction of the spouted pouch, announces the launch of Baby Bowls: culinary-inspired baby food blends in a spoon-friendly dish.
Ferris Coffee & Nut Company recently launched new packaging and recipe for its specialty line of snacks, Lush Gourmet Foods. Packaging features include a breakdown of ingredients, delicious pairing suggestions and pouches that make the line more consistent and approachable.
La Bella has enhanced its line of skin and hair products featuring ingredients inspired by Latin beauty secrets passed down for generations and repackaged everything with bright, vibrant colors.
Petcurean chose Tetra Pak® cartons as an innovative and sustainable packaging option, expanding its NOW FRESH™ line with stew and pâté recipes for dogs and cats.
Sweettauk Lemonade chose a clean simple form that speaks to the pureness of the product ‒ a stock "bullet" style PET bottle for its recyclability ‒ and communicates the brand's message through label graphics.
Litehouse Inc. is brightening up refrigerated produce shelves with a refreshed packaging design for its core line of dressings and dips. Following consumer research and testing, the new trend-setting design and color palette was created with consumers in mind and underscores the company’s commitment to taste, freshness and real ingredients.