Historic, family owned distillery WH Palmer released its Palmers 44 gin with newly rejuvenated packaging to celebrate 200 years of distilling. The refined design, by Nude Brand Creation, was inspired by the elegance of the 1920s.
Tiche’s Lithuanian mineral water bottle offers exceptional strength and attention to detail in its new 750ml bottle. Ardagh Group developed the new bottle profile.
Whirlybird Granola announces an innovative 2-oz. pouch for the grab-and-go consumer. Included is a collapsible spoon that invites consumers to use the package as a bowl.
ButterflyCannon has created the brand positioning, identity, naming and packaging design for Walgreens Boots Alliance’s new wellness range, a collection of three protein powders. MBody is targeted at women under 30 looking to live well and tone up, aiming to attract health-conscious women rather than the fitness fanatics.
Southern Recipe Small Batch debuts four unique flavors and two cooking styles in baked pork rinds and tender style pork cracklins. Oven Baked Pork Rinds come in three new flavors: Cilantro Lime, Blackberry Habanero and Smoked Sea Salt. Adding sweet heat to the snack aisle is the new Tender Style Pork Cracklins in Honey Chipotle.
Unilever brand Rexona got a sporty new look that taps into the passion that the brand’s core consumers all over the world have for soccer. Global strategic partner, PB Creative, developed a fresh brand identity for Rexona (Sure brand in the U.K. and Ireland) that would connect with fans through a universal shared passion and celebrate their love of the beautiful game.
Viktor & Rolf’s Bonbon and Flowerbomb fragrances new spring-themed boxes were created by Cosfibel, which put its expertise into the meticulous silver hot-stamped internal décor.
Industrias Licoreras de Guatemala has partnered with award winning branding and packaging design agency Appartement 103 to create the brand identity and packaging design of new premium spiced rum Botran Cobre.
A new, lightweighted glass bottle with unique embossing designed for Cider Lubelski—the most popular Polish cider from brand owner AMBRA S.A.—was created by Ardagh Group and the Spiritus Movens Design Studio in Poland.
Green Giant has launched three limited edition cans that feature the artwork of patients of St Jude Children’s Research Hospital. Smith Design donated design, production and project management services to create these special cans of sweet peas, whole kernel sweet corn and cut green beans with colorful labels that integrate the patients' artwork.