This summer, when Coke Zero fans want to pop the top on their favorite beverage, they no longer need to consult the hands of the clock. The brand is now being made available in an option without caffeine.

Crystal Geyser Water Company's Tejava® Premium Iced Tea is now available in a proprietary 18 oz. PET bottle. The stunning new bottle features a unique package design incorporating a hand-sculpted, tea leaf motif with three-dimensional qualities, giving the impression that the bottle is wrapped in tea leaves. Distribution of the new bottle will begin in May 2013.

Special sleeves incorporating UV protection from CCL Decorative Sleeves are being used to protect and enhance the quality of a new range of high protein dairy drinks, as well as creating a distinctive on-shelf presence for the brand.

Integrated brand design agency Blue Marlin has created a brand platform via packaging for start-up gin company, Warner Edwards. Their premium gin, distilled on a Northamptonshire farm, became available to purchase online at the end of last year, and has just launched in retail outlets in the United Kingdom.

This spring Budweiser will introduce a striking and original new beer can – a bowtie-shaped aluminum can that mirrors Budweiser’s iconic bowtie logo.

Tsac Vertriebs GmbH from Essen has introduced a spicy mustard onto the German market in a squeezable container from RPC, with the slogan: “We cut the mustard!”

Amara Beverage Company announces the launch of its newly redesigned raw sports drinks. The drink is set for release in California and Nevada in the next month. Amara teamed up with McLean Design to refine the brand image and design.

Tennessee white whisky got a makeover thanks to Short Mountain Distillery and TricorBraun Design and Engineering, who created a 1930s-era bottle that unquestionably positions Short Mountain Moonshine as the modern-day heir apparent to white lightning

Backyard grilling just got easier, juicier and more flavorful with French’s new Flavor Infuser marinades! These unique new marinade packages, available in four flavors, offer a quick and easy way to add flavor to chicken, steak, pork or fish. French’s Flavor Infusers are ready-to-use and deliver great tasting flavor in just 10 minutes!

FIJI Water introduces the FIJI Straw: a fun and fresh way to discover Earth’s Finest Water on-the-go. The straw, designed with the savvy consumer in mind, is reusable, dishwasher safe and BPA free. Due to the overwhelming demand following appearances at key special events, including the Screen Actors Guild Awards and New York Fashion Week, the FIJI Straw will be available to all consumers for purchase beginning April 22nd on FIJIWater.com for $9.95 (package of six). Only Earth’s Finest Water deserves to be experienced in such a refined way, sipped and savored through a straw.