Following tremendous reception for Silly Juice’s direct-to-consumer website launch in August, the brand sold out within four hours of its release. Now the brand has in-store retail distribution with multiple grocery stores in Southern California and Washington and Oregon.
It’s no secret that sustainability has risen in importance as a packaging consideration, but it can still be startling to see how strong consumer preferences are in relation to this issue today.
The in-store reusable and refillable bulk dispensers offer consumers a shopping experience free of single-use packaging, while supporting a circular flow of products that addresses challenges related to packaging sustainability.
From ketchup-dipped fries as vampire fangs to hot dog “fingers” dripping in ketchup, fans have used HEINZ Ketchup to add deliciously convincing blood to their Halloween celebrations. Now, ahead of what is sure to be a different kind of Halloween celebration, the brand is debuting HEINZ Tomato Blood Ketchup to contribute to the spooky fun.
After ToBeNaturAL, the aluminium tube with a cap made of compostable material, Favia expands its offer by giving customers the possibility to adopt a recycled plastic cap.
Most packaging on shelf these days was designed with the primary purpose to engage with the consumer, protect the contents within and tell a strong brand story. What recyclable features it may include are not always by design and they certainly are not thought through.
Product packaging’s sole purpose originally was to protect the product inside. Over the years, packaging has also doubled as a marketing tool — packaging design now plays a vital role in consumers buying decisions.
INTELLECT Filler Management Solutions are available for glass bottles, PET bottles and cans, and use either vision or photon inspection technologies following the seamer or closer operations to check each container for underfill and overfill.
Magnum ice cream brand has rolled out more than 7 million ice cream tubs made with certified circular polypropylene from SABIC’s TRUCIRCLE™ initiative that uses feedstock made from recycling used, mixed plastic.
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