Like makeup that enhances a plain face, innovations in materials and value-added features are making cosmetic packaging an increasingly attractive business.
Luxury goods across the board aim to create a unique and enjoyable experience for consumers. From expensive confections to high-end spirits, perfume and cosmetics, each luxury item aims to have that ‘wow factor.”
With an ever-expanding definition of what constitutes a snack food item, it is becoming increasingly important for brand owners to rethink their packaging approach.
Following a successful Kickstarter campaign and being selected for funding through ABC’s Shark Tank program, Bryce Hudson, star of the X-Games and off-road motorcyclist has developed Grip Clean.
Rigid containers are constantly tasked with creating more innovative and sustainable products time and time again, while at the same time, making consumers want to pick them up over their competition.
The latest Global Packaging Trends Report from PMMI identified increasing awareness of health and wellness as one of the key trends driving development and innovation in packaging.
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