According to a recent study from Freedonia (freedoniagroup.com), the US demand for pet food is expected to rise close to 4% annually through 2018.

Adhesives that don’t do their job can create a sticky situation for packagers, retails and consumers, or, in some cases, a less than sticky situation. Adhesives that fail can lead to product loss, shipping problems, equipment slow-downs and consumer complaints.

Communication with customers is an important part of marketing and branding. In many cases, brands are not sure how to go about properly getting the message out to a large audience. With the internet, there are quite a few different outlets to get your message out, but this does not help with offline customers. 

Adhesives, tapes and seals offer more than just a strong bond. Sometimes adhesives offer clear visibility or the convenience of resealability.