Household products have come a long way in the last few years – from stand-up and flat-bottom pouches to bigger, brighter labels and innovative closures. The unfortunate truth is that we must keep innovating the packaging to come out on top.
With an ever-expanding definition of what constitutes a snack food item, it is becoming increasingly important for brand owners to rethink their packaging approach.
Following a successful Kickstarter campaign and being selected for funding through ABC’s Shark Tank program, Bryce Hudson, star of the X-Games and off-road motorcyclist has developed Grip Clean.
This June, Dr Pepper is kicking off its Pick Your Pepper campaign by releasing hundreds of unique label designs that will be on 20-ounce bottles of Dr Pepper.