When it comes to packaging, design options are endless with various material choices, substrates and graphics. Sustainability is a top concern of consumers and packagers alike, as is new designs, when warranted, for ecommerce shipping. Some of the products on-shelf last year in new packaging caught our eyes.
Budweiser’s first zero-alcohol brew is launching the campaign with a group of coaches and athletes from the U.S., U.K. and Canada to keep each other motivated and encourage consumers along their Dry January journey.
Guala Closures Group has partnered with Oceanworks®, the largest global marketplace for sustainable materials, to develop a range of closures produced using ocean plastics.
It’s no secret that 2020 has been a year like no other. As the coronavirus pandemic swept across the globe, Americans had to adjust to a new reality: wearing masks, social distancing and staying home as much as possible.
With the pandemic upending holiday trends, DS Smith released a new survey that shows retailers and supply chains need to be prepared for a rush of online shopping and high consumer demand for effective packaging.
The National Office of Vine and Vitivinicultural Products (ONVPV) in Romania, is using the latest in holographic labels from specialist security printer Eltronis, to promote the provenance of its regional wines and protect drinkers from potential counterfeits.
ANALYTICA, a behavioral sciences-based company in Edinburgh, as launched the first service that optimizes packaging using consumer psychology and neuroscience-led customer tests.
Berkshire Labels has designed a new festive shrink sleeve for a brand-new gin called Snow Globe for Gravity Drinks, a London based producer, importer and distributor of premium spirits products from around the world.
It’s no secret that sustainability has risen in importance as a packaging consideration, but it can still be startling to see how strong consumer preferences are in relation to this issue today.
Designed to safeguard glass bottles and cans during transit to eliminate damages, the NEW beerGUARD from Cullen is made from sustainable molded pulp. Lightweight and quick to pack, this innovative solution encases up to 12 products to offer the highest level of protection during shipping.