Using song to lure TV listeners in with the hope that consumers will relate to the product is not new. Its purpose? To do what it does for me: think about one’s youth and a happy, carefree time with no bills, no house payment and no work hours. And, as a child of the ’70s, I’m happy to reflect back through familiar tunes.
The Nielsen Design Impact Award identifies the most impactful redesigns over the last two years. Brands and design agencies can submit their redesigns for consideration, with a deadline of January 31, 2019.
Manufacturers of rigid plastics packaging are increasingly responding to the demands of brand owners and co-packers who seek nimbler, more efficient supply chains and are interested in new ways to differentiate their containers and improve the sustainability of operations and packaging.
With recent HMI hardware advances, today’s industrial touchscreens should provide key standard features while offering enough options to support wide-ranging applications.
Due to ongoing advances in HMI technology in terms of hardware and software, the range of options keeps growing — creating new solutions for specific machines or lines that will support safer, more modular designs and intuitive operation.
Durst, a manufacturer of advanced digital printing and production technologies, has entered into a 50/50 joint venture with printing press manufacturer Koenig & Bauer for the joint development of single-pass digital printing systems for the folding carton and cartonboard corrugated industry.
Do you need to consider the boom in e-commerce when it comes to your current packaging designs? Here is the latest on how digital is influencing packaging aesthetics.
While consumer preference has been trending toward warmer tones in recent years, Clariant color-trend watchers see a shift to cooler blues and greens in the palette they developed for 2020.