Ball Corp. aluminum cans launch in new sizes

Recognizing new trends in beverage packaging, American packaging firm Ball Corporation is debuting three new can sizes to its slate of beverage package offerings. The three new sizes, namely 25 Cl Sleek, 45 Cl Super Sleek, and 90 Cl King, first debuted at drinktec 2017. However, both the 90 Cl and 45 Cl versions are already available and in use in the Russian Federation by domestic beer brewers in response to alcohol excise duties in that country.

Ball sales manager Irina Dolyanovskaya says the new sizes fill a demand that has emerged across several European countries. “The new 90-centiliter and 45-centiliter cans allow our customers to maintain their products at an affordable, standard price on shelf. These can sizes are seen as more premium and are becoming the new industry standard for the Russian beer market, gradually replacing standard 50-centiliter cans. Although created primarily for the Russian market, we have seen demands for similar can sizes in other countries. ...”