The jury award was given to the Manner Mini Mix gift box which was made by Cardbox Packaging Wolfsberg and also by Metsä Board as the cardboard manufacturer. The construction was designed at Cardbox Packaging Pinkafeld.
Iconic brands require exceptional marketing performance, and achieving exceptional marketing performance requires a well-designed, efficient marketing ecosystem. So how does a brand achieve this level of efficiency across its marketing ecosystem? Let’s look at SGK’s partnership with Mondelēz International to deploy the redesigned Cadbury brand in APAC to highlight a few key strategies.
Colorful variety is what the most famous chocolate bar in the 100g format from Ritter Sport stands for. Its dimensions are just as varied as the many different types of chocolate offered.
A limited-edition Kit Kat flavor inspired by the motivation of Olympic gold, combined with a souvenir package that honors one of Japan’s most stunning geological sites, is giving consumers a reason to be excited about the 2021 Summer Olympics in Tokyo.
Cadbury has unveiled a fresh new look for the iconic identities of both Cadbury and Cadbury Dairy Milk. Living true to the progressive vision of Founder, John Cadbury, the new identity celebrates the brand’s inherent goodness and generous spirit with a distinctive and modern twist.
Theo Chocolate, an organic chocolate bar, has unveiled a simple yet bold new look. The chocolate maker is reestablishing its core purpose, showing the big impact a small treat can have.
Hershey's is making it sweeter to share your mood with 25 different emoji options to choose from. Instead of the “Hershey’s” etched into the pieces of a milk chocolate bar, an emoji will be shown in its place.
Executives with The Hershey Co. spoke to investors during the company’s Q4 2018 earnings call, with notification that the transformation of Hershey’s packaged candy portfolio is on track and will start to hit shelves after Easter.
Harvey Nichols has released a range of luxury gift products for Valentine’s Day, with design by creative and strategic branding partnership Smith&+Village.
Vendors in the chocolate market are introducing a range of new and creative packaging and branding to attract customer attention in order to increase shelf life and revive customer interest.