From products sold bare to compostable paper and reusable containers, beauty brands are making the move toward more sustainable and eco-friendly packaging options. We can thank the millennial generation, as well as the Generation Z up-and-comers, for pushing this movement.
Biossance was looking for a paperboard with unique sustainability appeal as well as structural and graphic package designs, kitting services, transportation, warehousing services and more. The brand turned to Veritiv to create new packaging designs that stand out, minimize dimensional weight and give consumers a great out-of-the-box experience.
Viktor & Rolf’s Bonbon and Flowerbomb fragrances new spring-themed boxes were created by Cosfibel, which put its expertise into the meticulous silver hot-stamped internal décor.
French brand La Cristallerie des Parfums, created in 2015 by Helena Robin, has a loyal following in the ultra-luxury market. Now, the brand is targeting men with a new range encased in sumptuous packaging.
The newest Prism of Colors LipSense limited edition collection by SeneGence International provides up to 18 hours of color in more than 50 shades, and is water-proof, smudge-proof and kiss-proof. The tubes show the lip color and offer eye appeal on the shelf.
Youth, freedom, festivity, freshness and debauchery are some of the sensations transmitted by the new perfumery packaging line from Pujolasos. Her & Him, the new Street Trends collection, breaks with the industry's schemes for its development and fluorescent tonalities.
Woosh beauty brand had the chance to leap into ULTA Beauty stores. In order to successfully compete with established beauty brands in the retail space, the founders knew they needed to stand out on shelf while staying true to their brand and target audiences.
Berry Global Inc. has introduced high-resilience, scuff-resistant Soft Touch laminate tubes. While traditional soft touch tubes may scuff or attract dirt over time, Berry’s process helps ensure a lasting scuff-resistant finish that elevates a brand’s tactile and visual appearance. The new tube innovation extends Berry’s offerings of premium, differentiating personal care packaging.
KMS targets a new generation of urban and trend-setting professional stylists with this new hair care range. Inspired by styles spotted in urban fashion districts around the world, from street style to runways, the brand sets style at the heart of its philosophy.
Asian beauty brands now have a new source for packaging, design services and the latest in global trends. Recognizing the steady growth of Asian domestic markets, Quadpack Industries is expanding its presence in the region.